Tuesday, August 18, 2015

Opera News Cover Revamp Resembles Vanity Fair Magazine

Opera News magazine has revealed a new cover layout with its September 2015 issue featuring soprano Diana Damrau. In an attempt to make the magazine more relevant to the popular masses, they may have taken a page out of Vanity Fair's typography handbook. Most notably is putting Ms. Damrau's given name in larger print while putting her surname in italics, which just inverts the concept VF uses. It's easy to compare with several other recent issues of VF and
almost feels like ON has lost its own unique identity. Even going back as far as 1990 when Madonna graced the VF cover with her pearls and plunging neckline like Ms. Damrau in the current ON issue. The Metropolitan Opera Guild publication has typically debuted a new wordmark every decade since its inception in 1936. The latest may be coming a bit early, but it might have something to do with the recent addition of publisher Diane Silberstein in May 2014. Perhaps the new look will help the magazine to gain attention on newstands for as long as it continues to remain in print before going strictly digital. Below are some of the most recent wordmarks over the last 20 years. Take an historical look back at the Opera News cover changes from the last 79 years, after the jump.


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